Selecting the right keywords is the foundation of your Search Engine Optimization campaign. A website with great appearance and unique content is a bad investment unless it ranks high on Google SERPs. And it is the rightly chosen keywords that will help your website in scoring higher ranks in the search results.
So, here are the Top 12 Keyword Selector tools that will help you in identifying potential keywords and analyzing their strength.
Bing Keyword Research Tool gives ideas and suggestions for your content. You just have to sign in for Bing Webmaster Tools to access the Keyword Research Tool. All the keyword suggestions are based on organic search and shows suggestions based on 6 months of historical data.
2. Google AdWords Keyword Planner
The enhanced version of old Google Keyword Tool, it will make the selection of initial list of keywords easier for you. The Keyword Planner tool will help in finding keywords and ad groups for targeting PPC campaigns. You just have to Sign into AdWords, click “Tools and Analysis” option in the menu and select “Keyword Planner”.
3. Google Keyword Suggest Tool
It is one of the best ways to discover longer and more specific phrases to narrow targetting. The tool keeps running to fetch phrases for every latter of the alphabet. You can select key phrases & move to the next step to generate more phrases for them. The dashboard of all the keywords with different databases from Google, Bing, YouTube, and Amazon appears.
It is one of the most popular keyword selector tools that compile keyword search statistics from major search engines across the world. Keyword Discovery Tool can tell the search phrases people use for finding a product or service. It will also help you in finding the search terms driving traffic to your competitors.
With Keyword Discovery Tool, you can:
- Optimize website content and meta tags
- Maximize PPC campaigns
- Drive traffic away from competitors
KeywordTool.io helps you find out what people are looking for. It generates around 750 suggestions for every keyword. The auto suggestions generated by KeywordTool.io depends on the particular Google domain and language chosen by you. It uses Google AutoComplete to generate long tail keywords.
Essentials keyword research is the standard keyword research tool by Searchmetrics. The special thing about the suggest feature is that it will show you where the entered domain ranks for a particular keyword. If you want you can also add and tag keywords from here.
7. SEMRush
The industry standard keyword research tool, SEMRush gives you an unparalleled insight to the PPC keywords, rankings, and traffic data of competitor. After you provide a URL, the tool will pull insightful metrics of the competitor including how much traffic they are getting, spending on AdWords, and expected search volume for targeted keyword. You can look at how well your competitor is performing and frame your strategy accordingly.
8. SerpStat
The tool will filter results to show only the questions which people will type in the search box. It is great for identifying the how-to content and frequently asked questions. SerpStat will provide popular keywords and their different forms being used by people are who are looking for interesting services, products, as well as information.
9. Soolve
The keyword suggestion tool is free and easy to use. It gives you the list of the best keywords by analyzing search engines Google, Wikipedia, Amazon, Answers.com, YouTube, Bing, and Yahoo!
10. Ubersuggest
One of the best keyword suggestion tools, the moment you type in a keyword, Ubersuggest will pull out the data from Google suggest & other sources. It is mainly used for:
- PPC Keyword Research
- Content suggestions
- SEO Keyword Research
11. Wordpot
The keyword research tool is available in Free and Premium versions. If you have a free account, you can do up to 25 searches every day.
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12. WordStream’s Free Keyword Selection Tool
A fast, accurate, and comprehensive online keyword suggestion tool that can aggregate more than 1 billion unique keywords. With the huge database of over a trillion keywords, the tool enables it to provide long-tail keyword suggestions.
