Here we come again with our list of this week’s best articles on digital marketing that we found across the Internet. These have been categorized into content marketing, social media, search engine optimization, email marketing and link building. Take a look at them and we are sure you will love going through them.
Content Marketing:
Why Your Startup Content-Marketing Strategy Isn’t Working
If you think you’re doing everything right with your content-marketing efforts, yet you’re still not seeing results for your startup, the following issues could be to blame. Nathan Chang four reasons for you to watch out.
The 3 Behaviors Driving the Most Creative Content Marketers
Jay Acunzo writes if you study the most creative content marketers, it turns out that they approach their work much like most of us approach a bowl of ice cream: They make the process the point, not the end results. And as a result, they get better end results.
SEO:
How to Use Google Search Console to Drive 28% More Search Traffic
Google Webmaster Tools the mega-powerful tool is one of Google’s gems. It’s not as popular as Google Analytics, but it packs a punch. Businesses can increase by 28% just by using this free tool, says Neil Patel. Read on how.
To Create an SEO Strategy, You’ll Have to Be Patient
Jason Parks writes, in order to grow a business and keep things afloat, you need to be moving quickly at all times. Yet, if you want to populate on the first page of Google organically and improve your SEO, patience is what differentiates the pretenders from the contenders.
Free Tools to aid New Webmasters With SEO!
Navneet Kaushal writes, It can be a tad overwhelming to know where to start. Google Tools such as Webmaster Tools, Analytics, Trends, Keyword Planner are always a good place to start with then again what other tools are good to start with for beginners? His infographic answers just that.
Social Media:
9 Instagram Mistakes Social Media Managers Should Avoid
This informative article about Dara Fontein says Instagram is a core part of most social media strategies and brands have to ensure they are not ruining it for their audience with careless blunders. She shares a list of nine common Instagram mistakes to totally avoid.
How to Engage Prospects on LinkedIn: A 5-Step Plan for Better Leads
Wondering how to effectively engage your LinkedIn prospects? Interested in tips for nurturing prospects on LinkedIn? LinkedIn offers unique opportunities to move people from leads to customers. Kylie Chown has answers to all these questions and much more in this insightful article.
Email Marketing:
8 Things Any Good Marketer Should Know About Email
Ann Gynn writes Email can do so much to help you build better relationships with your audience, understand individuals’ behaviors, and even maximize the reach of your paid social content.
Getting Started with Behavioral Email Marketing
Potential for making the most of behavioral email marketing is wide open, and yet, according to eConsultancy, only 20% of marketers are using behavioral targeting. Sherics Jacobs goes on to write Why is that? Let’s take a closer look at the core issues and learn how to get started with behavioral email marketing.
Link Building:
5 Reasons Your Company Should Have A Link Building Strategy
Angela Stairs in this article writes, Link building is a way to spread your brand awareness online, both by exposing your brand to a wider audience and also by spreading awareness (signals) for your brand among search engine bots. She has shared a few key reasons all businesses should be investing in a focused link building startegy.
