Google has come up with a new Google Posts feature which supports the ability to upload videos, photos, and Google Posts. Google Posts is a feature which enables individuals and businesses to create content directly on Google that has a high ranking in Google search results for their names. The content appears in Google search as well as map results. A Google spokesperson has now confirmed that this video upload feature is going to be rolling out. The screenshot is mentioned below:-

Google Posts accepting video ads for local businesses

This new feature enables small businesses to create content directly on Google. When a person searches for your business by name, your Google Post will be visible below the location and contact details of your Google My Business Listing. If a user searches for your business with services or products you offer, as opposed to your name, your Google Post can also be visible with Google’s Local Finder when a user clicks on your business for more information.

The posts will remain visible for a week unless you remove them manually in advance. If you post your event, it will run until the event’s end date. Using Google Posts enables businesses to share specials or current promotions, promote your events and showcase top products and announcement of new products. So you can connect with customers directly using your Google My Business Listing.

Author

Ritu from PageTraffic is a qualified Google Ads Professional and Content Head at PageTraffic. She has been the spear head for many successful Search Marketing Campaigns and currently oversees Content Marketing operations of PageTraffic in India.