For many years, Google has dominated the search engine category! There is nothing to deny that today Google has become a go-to place for every kind of information. Whether users want to learn “How to bake a cake” or “How to tie a tie”, Google walks them through a set of steps to successfully complete a task, and can feature video, images, and text.
How-To structured data was introduced by Google to help users expand their content to new surfaces, to help them complete tasks wherever they are, and interactively progress through the steps using voice commands.