To help advertisers integrate Facebook marketing efforts across their business and with external partners, Facebook introduced a Business Account which became a central space to manage business separate from personal…

The growth of social media and digital marketing platforms has offered marketers with multiple options to not only reach out to their target audience, but also to keep a track…

Of all the social networks, Facebook is the only one that knows no generational limits. It dominates the industry by boasting the maximum number of users, worldwide! To help users…

Without a doubt, having a Facebook business page makes it easier for people to discover and interact with your brand online. Thus, to make it easier for you to reach your business goals, Facebook is constantly evolving its features.

Now, to help you maximize cost-efficiency, Facebook is introducing a new bid strategy for advertising.

Over the years, Facebook has grown as a popular free social networking website that allows registered users to stay connected with their friends and family, and enable them to discover…

Facebook will soon launch two new ways for firms to communicate with their customers through messaging and groups.

Now Businesses Can Receive and Reply Instagram DMs on Facebook Messenger

More and more people are using messaging for communicating with businesses. At present, 150 million people on Instagram communicate with businesses each month.

Facebook’s last quarterly report showed that 10 billion messages were sent between businesses and people each month.

Facebook is launching advanced analytics to enable page admins to measure performance apart from the page level. Therefore, as a page admin you can keep a track of events which…