Here we come again with our list of this week’s best articles on digital marketing that we found across the Internet. These have been categorized into content marketing, social media, search engine optimization, email marketing, and link building. Take a look at them, and we are sure you will love going through them.
Content Marketing
15 best content marketing tools for marketing managers
Thinking about that one tool that every marketing company should consider using? We asked business owners and experienced content marketers for their finest ideas to help marketing managers locate the best content marketing solutions. There are various content marketing solutions that marketing managers can try out to better their content operations, ranging from Hootsuite to Loomly to Canva. Markitors have discussed the fifteen best content marketing tools for every marketer!
9 Amazing Content Marketing Examples to Jump start 2022
Facing a lot of trouble figuring out where your content marketing games go wrong? Well, these nine content marketing examples by Nina Petrov can give you a hand and help correct your mistakes. So, what are you waiting for? Go have a look right now!
SEO
Influencer Marketing for SEO and Authority
Many site owners were forced to play dirty for a few years in order to become a top-ranking site in search engines. People used to adjust their strategies in order to guarantee one of the top-ranking places in search engines, from purchased links and keyword stuffing to spam comments and invisible content. Changes in Google’s algorithms, on the other hand, have ensured that sites employing these strategies will be penalized and delisted.
On the other hand, playing it clean has its own set of implications, as it makes it much more difficult for websites to get ranked in search engines. Influencer marketing comes into play in this situation. Want to know more? This blog post by Andy Crestodina is here to tell you all about it.
Sustainable SEO: How to focus on a lasting SEO strategy
You’ve definitely heard of SEO, but what exactly do we mean when we say “sustainable SEO”? To outrank competitors in the search engines, it’s all about focusing your time on the appropriate topics. But how do you keep practicing SEO in a productive and effective manner? How do you maintain your rating over time? If you’re not in it for the quick buck, but rather for the long haul. Is Artificial Intelligence (AI) a long-term SEO strategy? This blog post by Yoast will teach you everything you need to know about long-term SEO.
The 5 Best Reverse Image Search Tools for SEO
If you post your own photos and graphics on the internet, we are sure this question burns up your mind: “Does anyone else copy the images we post?”. Well, one simple answer to this question is, Yes! They do copy your photos and use them as if the images were theirs! But, we have ha good news too. You can find those websites that have duplicated your images via the reverse image search tool! Want to know more about it? This blog post by Ben Sibley is here to tell you all about it.
Social Media
How the Pandemic Changed Social Media: 6 Quarantine Trends Here to Stay [Data + Expert Insights]
At the beginning of the Pandemic, people were upset about the complete shutdown of social gatherings and meetings. This made them all turn down to social media, which helped decrease social anxiety a little. So, social media has now become a way to connect and share your emotions without being judged at all! If you as a marketer have to draft an annual social media marketing plan for your company, you will have to consider these six trends by Caroline Forsey and why they are going to stay for longer than you think!
5 Hacks to Boost Your B2B Company’s Organic Social Media Reach
If you’re a social media manager for a B2B company, you’ve definitely observed that organic social media reach has been declining in recent years. With the rise of sponsored ad content and ever-changing algorithms, it’s clear to see why organic campaigns are getting increasingly difficult to target. While this is undoubtedly discouraging, the good news is that there are strategies to mitigate these effects. Here are five strategies by Mark Schmukler for increasing your company’s organic social media presence.
Email Marketing
2022 Outlook: Email Marketing Trends
No matter how old-fashioned you are, it is always important to stay up to date with marketing trends. If you haven’t begun with a new email marketing plan for your business this year, here we are with everything you should know about the latest email marketing trends for the year 2022. So, what are you waiting for? This blog post by Jessica Martinez has a lot of information for you to know!
5 Email Marketing Tactics For Small Businesses
For those who think email marketing has been dead long ago, you are wrong! In fact, there has never been a time when email marketing didn’t work to enhance the reach of your business. If you are a small business that just saw the light of the internet world, these email marketing tactics by Brand Spur can help you win! So, what are you waiting for? Dive right in!
Link Building
Free Link Reputation & Analysis Tools
We all know how important link building is to a successful marketing strategy today. However, it’s not easy to build links, especially when you don’t have the right tools by yourself. If you are looking for some help then, this blog post drafted on SEO Book is here to tell you all about link building and a few tools that can help you get there without much trouble!
