Here we come again with our list of this week’s best articles on digital marketing that we found across the Internet. These have been categorized into content marketing, social media, search engine optimization, email marketing and link building. Take a look at them and we are sure you will love going through them.
Content Marketing
8 Tips for Copy That Drives Leads
Who does not want to write a compelling copy to grab the attention of the audience? Read this informative blog post by Thomas Smale and get familiar with the amazing 8 tips and tricks to make your copy worth their time, inspire some action and drive up your website conversion rate.
Will the Real ROI In Content Please Stand Up
In every marketing campaign, a strong ROI is the key. Otherwise you may be wasting your time and money. Dive deep into this article by Robert Rose and learn how to optimize your expenses and calculate the overall content marketing ROI.
SEO
An SEO’s guide to duplicate content
Duplicate content on a site can be one of the biggest battles that an SEO has to face. In his recent article, Richard Baxter shared a complete guide to help you identify, diagnose and resolve duplicate content issues on your site.
12 reasons your SEO traffic is plateauing and how to fix it
Are you creating content, but not seeing the growth you expected? Read this informative blog post by Kevin Indig and get familiar with the top 12 reasons why the SEO traffic is plateauing and gear up with effective tips and tricks to fix them.
7 Proven SEO Reporting Best Practices That Boost Client Retention
There is nothing to deny that every SEO has their own set of best practices! In her recent article Kameron Jenkins shared 7 proven SEO reporting best practices that boost client retention. Read the article and learn how each of them can play off the others.
Social Media Marketing
3 Types of Social Video That Work for Any Business
Since video is currently the pinnacle of visual content marketing, it is important to understand what type of video will work for your business. Have a look at this insightful blog post by Melissa Burns and get familiar with the 3 types of social videos.
The 5 Things Entrepreneurs Should Never Post on Social Media
Social media is a great way to build business and increase engagement. To help entrepreneurs take better advantage of this amazing opportunity, Bedros Keuilian shared 5 things they should never post on social media. Have a close look for better understanding.
Email Marketing
Return to Sender: 3 Email Marketing Mistakes to Avoid
Email marketing continues to be one of the most effective channels to use in an online marketing campaign. The secret to upgrade your next email marketing campaign is avoiding a few common mistakes. Read this article by Thomas Griffin and learn top 3 email marketing mistakes.
Trending in Email Design: Bold Colors and Gradients
Want to be more effective with your email marketing campaigns? To get a better understanding of the hottest digital design trends, dive deep into this blog by Lily Worth in which she shared a few new twists which are shaping the email design.
Link Building
Resource Page Link Building: The Only Guide You Need
One of the best off page SEO strategies is resource page link building. Thus, it is important to get familiar with the most popular link building tactics around. Have a look at this guide shared by Joshua Hardwick and gear up with the pro tips to scale your link building efforts.
