Here we come again with our list of this week's best articles on digital marketing that we found across the Internet. These have been categorized into content marketing, social media, search engine optimization, email marketing and link building. Take a look at them and we are sure you will love going through them.
Content Marketing
4 Content Marketing Things That Turn Off Your Audience
Neil Patel says, to fully capitalize your content marketing, you need to click with your audience. Unfortunately, not all that many content marketers fully realize the effectiveness of their programs.
Why It’s Not Too Late To Start A Blog (And 7 Steps To Get Started)
Jayson DeMers tells us why it’s not too late to start a blog, and what do you need to do next to start one. He shares seven steps to follow to start your own blog.
Search Engine Optimization
Search Engine Optimization (SEO) Jargon Buster
Sometimes technical language can be confusing and may seem daunting. Joe Turner has designed the SEO Jargon Buster to help you distinguish between your ‘Black hat’ and your ‘White hat’ and crucially, to find light at the end of the marketing tunnel!
Strategic SEO Decisions To Make Before Website Design And Build
Maryna Samokhina highlights SEO areas that need to addressed and decided on before the website brief is sent to designers and developers, in this post.
5 Questions To Ask Your Search Engine Optimization Consultant
It’s important to find the right SEO consulting company and to do this Douglas Karr lays out five questions that you should ask your SEO consultant before takig the final call.
Social Media
How To Optimize Social Video For Different Social Media Channels
Christina Newberry says it takes some planning to ensure your video content isn't lost in the noise. She lays out some general principles for social video, then dig a little deeper into the specific optimization strategies that work best for each network.
3 Creative Ways To use Live Video For Business
Do you want to add live video to your marketing plan? Joel Comm discovers three creative ways to use live video in your social media marketing.
Email Marketing
Five Of The Best Email Marketing Platforms You’ll Find In 2017
John Boinott says, if you aren't investing in an email marketing platform, you're going to have an incredibly difficult time offering the level of personalization that's required to really make the most of your campaigns. Check out the top five picks for 2017.
Email Unsubscribes: What You Can Decipher From Your Unsubscribe Data
Kevin George discusses the positives of unsubscribes, as a learning experience to improve and refine your email marketing efforts. He shares some key ways to analyze and action unsubscribes.
Link Building
5 Safe Link-Building Strategies For eCommerce Sites in 2017
Sima Ioana writes most website owners don’t want to link to pages that sell stuff. She shares a few things that you should focus when it comes to link-building for Ecommerce sites.
